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Our Story

 Founded in 2019 by brothers Anthony and Nathan Greene, The Folkway is a media production company based in the New River Gorge National Park in Southern West Virginia. We're dedicated to telling stories the folk way, capturing culturally significant stories and connecting those stories with people and brands.

What started out as two avid outdoorsmen with a creative passion has turned into a full-service media production team with knowledge in outdoor recreation, tourism, the creative arts, and how visual marketing intersects with all of these to fuel economic development and sustainable growth.


With years of experience working with numerous tourism boards, adventure resorts, nonprofits, local communities, and national brands, we’ve created dozens of captivating media campaigns that showcase both the beauty of our collective cultural heritage, as well as stimulate growth in their respective markets.


Whether it's high-end commercials, short or feature documentary films or marketing and advertising campaigns, we produce visual content that resonates with viewers, regardless of genre, scale or platform. From creating the overall strategy, to organizing and executing the shoot, to managing the multifaceted post-production process, we ensure our clients’ projects are seamless from start to finish.


Stories told the Folkway.

Meet The Team


Anthony Greene
Co-Founder | CEO | Director & Cinematographer

With over eight years of experience in the media and marketing world, Anthony leads and directs the video productions at The Folkway, often working with the client and leading the team through the pre-production and production phases of each project. Having directed numerous narrative, documentary, and commercial projects, including The Folkway's first feature documentary film, Into The Well: 100 Miles. 32 Hours. 200 Racers., Anthony plays a critical role in each and every production.

Nathan Greene
Co-Founder | COO | Producer, Editor, Drone Pilot

Having over a decade of experience in outdoor recreation, Nathan's experience as an outdoorsman offers a unique set of skills that is at the heart of The Folkway's success, often allowing productions to capture stunning images unlike anyone else. Nathan is a certified drone pilot, and leads all aerial videography for The Folkway. He supports the creative pre-production process and provides valuable input in the vision of the final product, often leading the post-production process and overseeing the finalization of each product before it is sent over to the client


Along with Anthony & Nathan The Folkway is a collective of creatives.

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Brands we've worked with

“Anthony and Nathan were a pleasure to work with. They were professional and made the entire process enjoyable. The quality of their work is fantastic, and we can't wait to share their videos with our audience. They understood the story we wanted to tell, and told it better than we imagined!"

Rachel Keeney, Top of WV CVB


Our Work


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